Cosimo Books is pleased to announce the publication of Red Hot Internet Publicity: An Insider’s Guide to Promoting Your Book on the Internet. Leading Internet publicist Penny Sansevieri releases this revised edition with writing both intelligent and energetic: its main focus is on getting your work out on the web efficiently and effectively.

The Internet has changed the landscape of book publishing forever. That’s why four of the largest New York book publishers hire Sansevieri to mentor their own Internet publicity department employees. It’s also why these major publishers routinely recommend Sansevieri to their authors as an Internet publicist. Sansevieri made one of her own books an Amazon.com best seller for three months running. She’s the inventor of the Virtual Book Tour and a leading expert on using the Internet to promote books of all kinds. She firmly believes that self-published books and niche titles can benefit even more from the Internet than celebrity and mass-market books.

Learn:

• 12 blockbuster techniques to use blogs for book publicity
• the best way to design, write and promote a Web site to sell your book
• the 6 “need-to-know” rules of publicity for the Internet age
• proven “live promotion” techniques you can use to reach a worldwide audience — from the comfort of your own home!
• 13 Web sites where you can post your press release for free
• the documented secret of author who sell 3 times as many books as anyone else
• …and much, much more!

With an exceptional foreword by publishing veteran Laurence J. Kirshbaum, founder of LJK Literary Management, this essential manual to navigating the wilderness of online publicity is the ideal guide for learning the fine points of book marketing on the Web.

Visit www.redhotinternetpublicity.com for more information.

BONUS! Get Penny Sansevieri’s “Ultimate Twitter Resource Guide” free at Cosimo’s Scribd page.

Red Hot Internet Publicity is available at Amazon.com and from other online booksellers.